The best way to get to know a fragrance brand Starck is through the words of its creator, designer je Philippe Starck.

 

He says about his beginnings:

 

CHILDHOOD & PERFUME SHOP

 

"Once upon a time, there was a young boy, very cute, very charming. It was me. That is why you should never trust children once they become adult. I was 8 or 9 and I was living with my mother because she had divorced. At this time, in the French bourgeoisie, when woman was divorced, her family used to buy her a perfume shop, so she could make something."

 

"THE SMELL IS THE MOST POWERFUL, THE FASTEST AND THE MOST PRIMARY VEHICLE TO BRING INFORMATION TO THE BRAIN AND THAT IS WHY I TOOK THE HABIT OF LIVING IN MUSIC AND PERFUME."

 

"There was a perfume demonstrator on the shelve. I used to take it and spray perfume or lotion on the women’s skins and ask them “do you like it”? And they smelled, and I smelled, and the perfume became alive on their skin: the perfume started to live once it was on the skin."

 

It means that the skin and the perfume are the same thing. When you put perfume on you it is like creating your own territory. It is very similar for music; the music is a part of you and is around you.

 

The perfume is the same, a kind of crystal ball surrounding you, protecting you, making you safe. Even more, it is a message you convey you put a perfume to describe yourself to the person you will meet. And it’s beautiful because when you describe yourself you start a communication, it can be the beginning of a love story, it can be a simple sentimental relation saying “I am like that. If you understand my perfume, you’ll understand it”.

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